It began with a drafting style lettered design. Then tall and skinny letters were “in.” Bold letters followed, and finally, torn paper imagery separated an all caps visual. That about sums up 50 years of CNH Architects’ logo history.
-excerpt from History of CNH Logos
After nearly 25 years with CNH’s “torn paper” logo (a nod to the bumwad architects used to draft on) the time has come for a makeover.
The new logo comes with flexibility too, something that was important to CNH leadership during the design process. The icon can be paired with “CNH Architects” and it can also stand alone. “We want to be known by the icon.” Hutson explained, “This is part of building for the future.”